The American Sewing Guild, Inc. (ASG) is a not-for-profit education based organization, founded in 1978. ASG is comprised of 138 chapters with over 1,000 community and special interest groups under the chapter umbrella. ASG’s over 20,000 members promote the mission to “advance sewing as an art and life skill” by providing a network of sewing education and support for sewing enthusiasts of all skill levels, serving as preservers of the sewing arts in America, promoting community engagement through service projects, sharing sewing arts with new generations and being key participants in both consumer and industry-wide events that promote sewing activity.


  • ASG was founded in 1978
  • ASG is the largest  organization representing sewing enthusiasts
  • ASG is headquartered in Houston, TX where ASG operations are managed by the ASG staff
  • ASG’s publication, Notions is published quarterly
  • ASG manages an expansive web site at
  • ASG produces an annual conference each year which features an extensive array of educational workshops and seminars, chapter leadership training, a member fashion show and an exhibit hall.  The conference is held in a different city each year
  • ASG sponsors and promotes National Sewing Month to bring increased awareness of sewing arts to the general public.
  • ASG actively assists communities in developing new ASG chapters
  • ASG has a Junior Membership program
  • ASG provides online sewing education to its members
  • ASG partners with others within the sewing industry to create new programs and opportunities for growing interest in the sewing arts among all ages and demographics
  • ASG sponsors national and international tours that focus on textile arts
  • ASG oversees the Sewing Hall of Fame and inducts new members at its annual conference
  • ASG is governed by an elected 5-member board of directors
  • ASG sponsors sewing contests for all ages
  • ASG “gives back” to local communities by developing annual national community service projects and partnering with organizations such as, St. Jude’s Children’s Hospital, Shriners Children’s Hospital, the American Cancer Society and the Ronald McDonald House